Burberry opens new stores either side of its Americas headquarters

Yesterday London, 27 November 2009 – Burberry was pleased to announce the opening of two new stores either side of its recently opened Americas headquarters at 444 Madison Avenue in New York.
A 1500 square metre Burberry Brit store opened on the south side of the headquarters, showcasing ready to wear for men and women from the Burberry Brit collections including denim, outerwear and pieces from the Burberry Sport collections.
The 1500 square metre Burberry London store opened on the north side of the headquarters, showcasing ready to wear for men and women from the Burberry London collections as well as accessories.
Both stores opened with a new Burberry store design concept developed by Burberry Chief Creative Officer, Christopher Bailey where intrinsically British materials and themes are used in a contemporary and innovative way. The new 68,000 square foot Burberry Americas headquarters at 444 Madison Avenue mirror the 160,000 square foot Burberry global headquarters in London. Both headquarters, designed by Christopher Bailey capture the quintessential British values which Burberry represents, featuring modern contemporary office space and cutting edge show rooms.

The new stores showcase the Burberry Brit and Burberry London collections for men and women!

'' We designed the stores to have their own individual expression and identity reflecting our customers’ different attitudes and needs. The stores are modern and unintimidating with digital technology used to heighten the experience for the consumer." Christopher Bailey