2.6.09

Louis Vuitton Campaign


Not only is the legendary astronaut appearing at the Omega Store in New York City today but he is also part of a new ad campaign from Louis Vuitton along with Sally Ride and Jim Lovell. Aldrin, who walked on the moon in 1969 was shot by Annie Leibovitz with his fellow astronauts posed with a battered pickup truck and a Louis Vuitton Icare travel bag while gazing up into the sky in the California desert. The campaign marks the 40th anniversary of the Apollo 11 mission to the moon. The Wall Street Journal reveals that the astronauts each donated a "significant" portion of their modeling fee to Al Gore's Climate Project. Astronaut Neil Armstrong was also invited to participate in the campaign, which will appear in the July issue of several magazines, but declined the offer.

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